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Message Board > Miscellaneous > "Can you patent yoga pants?" ( Moderated by Deepika, EleanorSews, CynthiaSue)

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"Can you patent yoga pants?"
from NPR blog
Liz in Cville
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Liz in Cville  Friend of PR
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Date: 9/13/12 3:38 PM

I wasn't sure where to post this - would have loved to put it in the "sewing as a business" forum, but am not a member.

Anyway, here's a blog post that might interest some folks. It's about Lululemon's complaint against Calvin Klein re: copying their yoga pants.

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Twitter: @SewKnitStash

Nancy K
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Nancy K
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In reply to Liz in Cville <<


Date: 9/13/12 3:47 PM

Interesting. I remember that Saint Laurent sewed Ralph Lauren some years back on copying a certain dress, if I remember correctly, and won. Most companies don't bother. Maybe because everyone is guilty of copying?

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rivergum
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rivergum  Friend of PR
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Date: 9/13/12 4:02 PM

Interesting article. Gee, I hope patents don't prevail in fashion, I can't see how the industry can operate like that. The whole idea of fashion relies on trends, where something becomes popular and everyone uses it. Can you patent a ruffle? If only one designer uses ruffles, would they become popular? How often do you think something looks ridiculous when it first arrives on the fashion scene, only to become desensitised when you see it everywhere and eventually wear it yourself?

With the yoga pants, would it infringe patent if the wrap waistband was the other way around, i.e. mirror image? What if it was folded down? How about a wrap waistband or a wrap yoke on a skirt? Would you be able to patent a signature colour or pattern such as stripes or houndstooth? You can see how ridiculous this is.

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Taking in is happier than letting out.

Sydney, Australia

petro
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petro  Friend of PR
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thumbsup 2 members like this.
Date: 9/14/12 2:03 AM

I hope that they don't win. If someone put enough time into researching the question, chances are that wrap round waistbands of various designs have been around for a long time. Waistbands are just a sewn on belt after all. Its a shame when someone's work is stolen to the extent of unpicking an original garment and copying it wholesale for commercial advantage, but its the nature of fashion. Food is under threat from patent law with seed saving becoming a problem for subsistence farmers, are we going to see clothing going the same way. What next, housing, water, energy.

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tourist
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tourist  Friend of PR
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Date: 9/14/12 9:43 AM

Part of lulu's appeal is their constantly changing designs. They do keep their standard black pants and leggings pretty much the same, but I have rarely seen two people with the same lulu jacket, for example, and I am on the west coast, where people wear their yoga wear and other "active wear" ALL the time. I am firmly on the side that says more borrowing and less regulation makes for more innovation, particularly in something as ephemeral and transient as fashion.

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http://bgballroom.wordpress.com to follow the progress on my next ballgown.

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