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Message Board > Sewing Machines > Bernina Pricing YouTube ( Moderated by Sharon1952, EleanorSews)

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Bernina Pricing YouTube
Seems pretty similar across most brands...
RipStitcher
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RipStitcher
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thumbsup 4 members like this.
Date: 8/17/12 3:28 PM

Nice Hubby just wants to buy his wife a machine...

Dang. I wish I had a hubby that would tear into an issue like this! lol

Pay attention when he gets to how one guy at Bernina tells him how the pricing is not MSRP and continues on to share the real sales prices... but consumers can't do this... lol

------
My projects (and life and times!) are on www.RipStitcher.com

Wish list:
Bernina 550QE (for it's cute little footprint)
Sashiko
Ovation serger
APQS George ... oh heck... go Millie!

2014: Sold the 7700 to make room for a 5.5mm machine alongside side my Ellie.
2013: Wow.. no real new toys - too much family drama!!!!
2012: New Elna Lotus for granddaughter, Red Elna Press, Horizon 7700, Gidget 2 Table, Babylock Ellisimo Gold
1970's: Elna SU62 & ElnaPress

bluefly
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bluefly  Friend of PR
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Date: 8/18/12 7:46 AM

Why I have never bought an overpriced machine.

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"Let's make the most of this day"
bluefly

Sharon1952
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In reply to RipStitcher <<


Date: 8/18/12 9:38 AM

That is why I buy used also. Thanks for this link.

------
Sewing: A creative mess is better than tidy idleness. ~Author Unknown

Baja Susana
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Date: 8/18/12 10:35 AM

I watched this on another site, and was infuriated. As we all know, shopping for a sewing machine can be as frustrating and as tough a test of wills as car shopping.
I was particularly amiused when one fo the Bernina people said the diference between UK pricing and US ricing was a difference in the UK machine, intimating lower quality perhaps? Which is B.S.
It also reminded me of the stupid remark a Brother rep made to me last week when I called to complain about my out of the box serger not working. She said "That machine was made for US use." like the air in Mexico would change it's operation.
We have huge buying power, and as a bloc could be very powerful.
Bernina, Brother and anyone else that presumes to charge us more, offer inferior products or just annoys us, will feel our wrath, we will tell everyone on PR and the other forum and blogs.
Susan in La Paz

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Baja Susana
www.susansewsdaily.blogspot.com
Sewing on the beach, what could be better?

tourist
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In reply to RipStitcher <<


Date: 8/18/12 10:52 AM

And yet he did buy her a Bernina anyway.. That's interesting.

We keep saying it, but sewing machine sales has to move itself into the real world. This system just doesn't work.

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http://bgballroom.wordpress.com to follow the progress on my next ballgown.

karen149
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thumbsup 1 member likes this.
Date: 8/18/12 12:26 PM

I used that video as a negotiating tool when buying my Bernina earlier this year. I am happy to say I got the price I wanted, in fact, several dealers were willing to sell it for the same price it would sell for in Europe.

RipStitcher
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In reply to tourist <<


Date: 8/18/12 1:52 PM

Quote: tourist
And yet he did buy her a Bernina anyway.. That's interesting.


It's probably what the wife wanted...

And you know how it goes... if mama ain't happy...

Look at it this way... the dude was so entrenched into this aspect of buying (and boy, I can relate!) ...

That he probably didn't have as much time to be shopping different brands based on their features, performance and price as he could have.

I ******HATED******* the process I just went through to buy a machine this month. And so much of what I dealt with in trying to get info on an Elna was parallel to what this guy dealt with on the Bernina front.

Just think of how many buyers these places lose because of these arrogant top secret pricing policies the companies have in place!

But then again....

Why sell 10 machines to make $2,000 when all you have to do is sit on your can and wait for the buyer with an unlimited budget who can plop down $4,000 on a machine that probably should be selling for $2,500. One sale instead of 10 for the same profit.

------
My projects (and life and times!) are on www.RipStitcher.com

Wish list:
Bernina 550QE (for it's cute little footprint)
Sashiko
Ovation serger
APQS George ... oh heck... go Millie!

2014: Sold the 7700 to make room for a 5.5mm machine alongside side my Ellie.
2013: Wow.. no real new toys - too much family drama!!!!
2012: New Elna Lotus for granddaughter, Red Elna Press, Horizon 7700, Gidget 2 Table, Babylock Ellisimo Gold
1970's: Elna SU62 & ElnaPress

LynnRowe
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LynnRowe  Friend of PR
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In reply to RipStitcher <<


Date: 8/18/12 4:35 PM

Bernina new 7 series available in the UK; 710 is $3000 Cdn. The 780E is $6200.

Beats the MSRP of $4599 and $10,999.

By a lot.


Bernina Sewing Shop

If they do free shipping...

Ok not free...but they do ship internationally. Interesting to know. Just in case.
-- Edited on 8/18/12 4:39 PM --

------
I heart Panzy, Pfaff Creative Performance, the sewing machine love of my life!
And Baby (Enlighten serger), Victor (BLCS), Rupert (Pfaff 2023-knits expert) Ash (B350SE-Artwork), Kee (B750QEE-Panzy's BFF), Georgie (B560-Kee's baby sister) and the Feather-Flock!

Most of all, I heart Woo (HimmyCat). Until we meet again, my beautiful little boy. I love you.

RipStitcher
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In reply to LynnRowe <<


Date: 8/18/12 4:37 PM

Quote: LynnRowe
Bernina new 7 series available in the UK; 710 is $3000 Cdn. The 780E is $6200.



Beats the MSRP of $4599 and $10,999.



By a lot.





Bernina Sewing Shop



If they do free shipping...

No kidding, right?

One of the shiny objects on my list is a machine with the BSR function.....

But the thought of a $5,000 machine just to do pretty FMQ pretty much blows my mind.

But I'll get over that little problem.

------
My projects (and life and times!) are on www.RipStitcher.com

Wish list:
Bernina 550QE (for it's cute little footprint)
Sashiko
Ovation serger
APQS George ... oh heck... go Millie!

2014: Sold the 7700 to make room for a 5.5mm machine alongside side my Ellie.
2013: Wow.. no real new toys - too much family drama!!!!
2012: New Elna Lotus for granddaughter, Red Elna Press, Horizon 7700, Gidget 2 Table, Babylock Ellisimo Gold
1970's: Elna SU62 & ElnaPress

LynnRowe
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LynnRowe  Friend of PR
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BC CANADA
Member since 3/9/09
Posts: 9024
Login to reply to this post

Date: 8/18/12 4:51 PM

never mind, musta been a glitch on their website, price has been changed. Damn, I should have submitted my order for the $4,006 USD price it first gave me for the Bernina 780E.
-- Edited on 8/18/12 5:03 PM --

------
I heart Panzy, Pfaff Creative Performance, the sewing machine love of my life!
And Baby (Enlighten serger), Victor (BLCS), Rupert (Pfaff 2023-knits expert) Ash (B350SE-Artwork), Kee (B750QEE-Panzy's BFF), Georgie (B560-Kee's baby sister) and the Feather-Flock!

Most of all, I heart Woo (HimmyCat). Until we meet again, my beautiful little boy. I love you.

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