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Forum > Fashion Styles and Trends > New bra sizing standards from Jockey ( Moderated by Lynnelle)

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New bra sizing standards from Jockey
Thought this would be of interest here
HarrietHomeowner

HarrietHomeowner  Friend of PR
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Date: 5/31/13 12:51 PM

Article in the New York Times business section:

A New Step in Wrestling With the Bra

nicegirl
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nicegirl
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Date: 5/31/13 1:05 PM

Very interesting article, thank you!

It doesn't necessarily look like the cups are different shapes, per se, but it is a cool idea for measuring your size. I wonder if the smallest size is small enough...

------
http://theslapdashsewist.blogspot.com
=================
2007: purchased 115+, sewed 105+
So close to parity, yet so far

Trying again in 2008
Yards purchased: 133
Yards sewn: Somewhere around 95

2009? I give up

talesofawannabe
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talesofawannabe
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Date: 5/31/13 1:18 PM

It is an interesting concept. If the sizing kit alone costs $20 I wonder how pricey the bra will be?

On a totally different note, if anyone really likes the regular bras and such from Jockey there is an official Jockey Outlet on Ebay that sells things at great prices. :]

------
http://talesofawannabeseamstress.blogspot.com/

HarrietHomeowner

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Date: 5/31/13 1:19 PM

The comments on that article, though ... people complaining that the bras are too plain and too expensive. I personally prefer plain bras, and $60 doesn't seem that bad to me for something you have to wear every day unless you're sick in bed. But then, I'm on the full-figured side of the spectrum so I appreciate function more than form.

HarrietHomeowner

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In reply to talesofawannabe <<


Date: 5/31/13 1:22 PM

According to the article, the bras are $60, and when you order the kit you get a $20 coupon.

Don't know if I will try it or not. I still have not finished sewing up the two remaining bras in the custom-fitted kit I bought from Anne St. Claire 2 years ago ... ... but talk about plain bras ...

Sew Confused
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Date: 5/31/13 1:40 PM

The bras don't have underwires. Instead, they have "3-D Contour Resin." I would need to try the bra on before I would shell out $60 for a bra with no underwires. Which I do not find uncomfortable, BTW.

------
Paula

"In Seattle you haven't had enough coffee until you can thread a sewing machine while it's running."
- Jeff Bezos, Amazon.com founder

Visit my blog at www.sewconfused.blogspot.com

lgrande
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Date: 5/31/13 1:47 PM

I absolutely hate bras. I haven't been able to find a comfortable one in the last 15 years. It's not because I have a large chest, it's that I have a midriff bulge that makes the band bind and chafe. So I have resorted to stretch camisoles with a bra-lette built in. Far more comfortable for me. The only other option I've come upon is sports bras, but those are less attractive in clothing. Sometimes, around the house, I just go bra-less, when it's only me here.

------
Linda

Bernina 830LE - Brother Dreamweaver VQ3000 - Bernina B530 - Janome 6600P - Pfaff 1209 - Babylock Evolution - Janome 644 - Babylock Sashiko2 - Babylock BLCS-2

SandiMacD
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Date: 6/1/13 6:11 AM

Linda- I'm with you. I am in the PR Bra thread under Beginners Forum and determined to sew up a comfortable band support for when I leave the house.
After months of research- it is not the cup size that is the problem. I think actually the cup is the easiest to draft and custom fit. It is everything that holds the cup- the band, back band, side band, straps, elastic width, band fabric, etc.
this topic is getting so much attention that I do hope the moderators pull it out and give Bra Making its own PR Forum.

------
sewing brings joy and meaning to my life...

LibraDragon64
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Date: 6/2/13 12:19 PM

Has anyone found their bust getting bigger as they get older. I'll be 49 this year and my bust is definitely getting bigger! I found the best way to get a comfortable well fitting bra was to go to a store with a bra fitter on the staff. I used Marks and Spencer as they are mid-range for prices. I found the perfect bra priced at 16, and bought 4. My old bras have been laundered and are going to women in Africa via Oxfam.

2mulie
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Date: 6/2/13 12:58 PM

There is a bra specialty shop in the small town I live in. I have not blinked when paying $80 or more for a good fit. THEN, my sewing group traveled to Wichita KS and learned to make bras from Ann StClaire. My bra drawer is stuffed now...and I do have to change the sizes on my bras as my weight changes or I get over-active on my TotalGym (52yo). My goal this summer is a long-line bra for strapless wear...not a small goal for my size 33H.

I cannot even think about wearing a non-breathing plastic bra, what a horrible idea!
-- Edited on 6/2/13 12:59 PM --

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